The first Pendleton Round-Up, held September 29, 1910 was to be “a frontier exhibition of picturesque pastimes, Indian and military spectacles, cowboy racing and bronco busting for the championship of the Northwest.” It lived up to expectations, and more. Throughout its 100-year history, the Native American participation, strong volunteer corps, and community support have made this one of the largest and most beloved rodeos on the continent. It has grown into a week-long celebration of western heritage that includes parades, concerts, a night pageant, and more, thrilling tens of thousands of cowboys and cowgirls (and those who want to be!) every year. Everyone is welcome in Pendleton! Now in its 101st year, the tradition and pageantry of this legendary event has garnered awards and accolades even as the volunteer Board of Directors makes plans for more growth and improvements.